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six reasons to visit parma.


Parma. Found in the Emilia-Romagna region, this Italian city is a must-travel for foodies, adventurers and history lovers alike. Before my trip, I lost track of the people asking me what I'd be doing in Palma, Majorca. But no, this is far from it's Spanish soundalike, this lesser known Italian haven is more familiar than first thought. Remember delicious platters of thinly sliced Parma ham, boxes of Barilla pasta or that twist of Parmigiano-Reggiano to finish your dish? Well, this is where it all hails from. And I'm not surprised why they're so proud about it. 

As a guest of the official Prosciutto di Parma consortium, I spent three days exploring this lovely part of Italy. If you're keen to visit too, here are a few things to tick off your travel to-do list...